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Showing posts with the label Morgenavisen Jyllands-Posten

Do these ads offend you?

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Copy: Life is easier if you don't speak up. Sign-off: Debate It did offend me, at first. Well, it was a mix of an offended feeling and of not seeing any sense in the ad. As I saw it, the line "life is easier if you don't speak up" does not go with their tag line of "debate". I wondered how was one to have a debate without speaking up? I found it plain rude and insensitive to ridicule the lives of these great men. Until Mr. Amit Verma , through whose blog I came across this ad, pointed out to me that the ad was not making fun of but was glorifying them. And then I saw it. Through inverse portrayal, the ad actually emphasizes on the sacrifices these great men made. They could have lived the life portrayed but chose not to. About the meat and beer, I doubt the Dutch team that made this ad were aware of the taboo associated with those. I think they simply wanted to portray these people enjoying a "good" life. Suddenly, the ad became interesting and